FOR IMMEDIATE RELEASE
June 2005
Contact:
Linnea Teetsel, Senior Marketing Manager
Amerifit Nutrition, Inc.
(800) 990-3476 ext. 301
fax: (860) 286-3016
lteetsel@amerifit.com
www.sootherbs.com
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INTRODUCING SOOTHERBS® CHEST, SINUS & THROAT
Cough/Cold Category’s Only Lozenge for Chest, Sinus and Throat Relief
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Bloomfield, CT – Amerifit Nutrition, Inc. introduces Sootherbs® Chest, Sinus & Throat, the newest product under its successful brand of cough cold lozenges. Sootherbs Chest, Sinus & Throat is the cough/cold category’s only lozenge that provides strong fast-acting relief for the chest, sinus and throat.
The natural Sootherbs Chest, Sinus & Throat formula features vitamin C and echinacea and helps clear breathing in the chest and sinuses, soothe the throat and strengthen the immune system. Unique to the Sootherbs brand, Chest, Sinus & Throat contains powerful menthol flavor in a great-tasting candy lozenge for the immediate relief cough/cold suffers are looking for.
Linnea Teetsel, Amerifit Nutrition’s Senior Brand Manager says, “The Sootherbs brand has seen strong sales year after year. No other lozenge in the cough/cold category offers benefits to the chest, sinus and throat, like the Sootherbs Chest, Sinus and Throat formula. Its great taste and multi-symptom relief is guaranteed to attract new users and generate incremental sales in the category.”
Sootherbs Chest, Sinus & Throat features the same versatile packaging as the other Sootherbs brand products for perfect placement on shelf or peg hook display.
Amerifit Nutrition is a leading health and wellness company with an extensive variety of natural products designed to meet consumers’ specific needs. In addition to the Sootherbs brand, Amerifit Nutrition’s diverse product portfolio includes the Estroven® brand, which features the #1 selling supplement brand for women, Vitaball® Vitamin Gumballs and Flex Able® brand glucosamine joint care supplements. Dedication to proven science, innovative formulas, product quality, and customer satisfaction form the foundation of Amerifit’s culture. As a team, Amerifit Nutrition is committed to providing consumers with the best supplement products and service in the industry.
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